Deep link directories and their advantage to your SEO campaign

When putting together an seo campaign, a link strategy is extremely important.  In addition to having unique content that is a benefit to your readers, it is also important to have authority sites linking to your pages.

When most people first get into their link building campaign, they focus mainly on the home page.  This seems reasonable, the home page is your main entrance to your site.  This is the way you would like most people to come to your site, but if you stop at just building links to your home page, you are doing yourself a disservice.

What I would like to talk about is the value of deep links.  Deep links are links from other pages on the web that link to your internal pages, not your home page.  They can be more difficult to obtain, but the rewards are tremendous. 

Typically, your internal pages are going to target the lower traffic, lower competetion keywords.  Many times these keywords do not take as much to get ranked well in the search engines than the more competetive ones you may have chosen for your home page.  With a good complete link building campaign, you are going to have a deep link element to it.

One place to start your deep link campaign is with a deep link directory.  There are a number of deep link directories out there, you just need to do some research.  Some are paid, others are free, and yet others require a link back to their site in exchange for your deep link.  If you are looking to get started, you can take a look at this list of deep link directories.

Check back in, I will be looking at more internet marketing tactics in the coming weeks.